IBRELIA™ Quality Promise
Every frame carrying the IBRELIA™ name should meet a standard we are proud to stand behind.
Our Quality Promise is built around the details that matter most in wall art:
Print quality. Construction. Finishing. Presentation. Packaging.
Every IBRELIA frame is made to order and inspected before dispatch so that the final piece reflects the standard expected from Pakistan’s Premium Wall Art Brand.
Our Standard Begins with the Print
The artwork is the heart of every frame.
We use premium 4K vinyl printing to reproduce artwork with strong clarity, detail, contrast, and visual impact.
Before a frame is approved for dispatch, the printed surface is checked for visible production issues such as:
- Poor print clarity
- Major print defects
- Misalignment
- Incorrect artwork
- Surface damage
- Unacceptable finishing issues
Our goal is to make sure the artwork looks as it should before it leaves our studio.
Protective Matte Finish
Every print is protected with matte lamination.
This helps create a refined, low-glare surface while adding protection against:
- Dust
- Fingerprints
- Light moisture
- Everyday surface marks
The lamination also makes the artwork easier to maintain during normal indoor use.
Built Around the IBRELIA 4K Ultra Wrap Frame
Every artwork is produced on The IBRELIA 4K Ultra Wrap Frame.
The frame uses premium 12mm MDF wooden construction in a canvas-style format with approximately 2-inch sides.
The artwork continues around all four edges, creating a seamless wrapped appearance designed to look complete from both the front and side.
Our team checks the construction and wrapping before the piece is approved for delivery.
Made to Order
Every IBRELIA frame is produced specifically after an order is placed.
This means each piece goes through its own production process:
Print → Laminate → Build → Wrap → Finish → Inspect → Pack
Made-to-order production allows us to remain more closely involved in the final result rather than relying only on pre-produced stock.
Final Quality Inspection
Before packaging, every finished frame goes through a final inspection.
We review:
- Print clarity
- Lamination finish
- Artwork alignment
- Wrapped edges
- Frame structure
- Surface condition
- Overall presentation
If something does not meet our expected standard, it should be corrected before dispatch.
Secure Packaging
Quality does not stop when production ends.
Every frame is carefully packed using protective materials designed to help reduce the risk of damage during transportation.
Our standard packaging includes:
- Butter paper
- Ribbon
- Branded sticker
- Thank-you card
- Protective bubble wrap
- Secure outer packaging
We want the frame to arrive looking as close as possible to the way it left our studio.
Ready to Hang
Every IBRELIA 4K Ultra Wrap Frame is delivered ready to hang.
Instructions are provided on the back of the frame, helping customers understand how to prepare the artwork for installation.
The exact hanging method can vary depending on frame size and wall type.
What the Quality Promise Covers
The IBRELIA Quality Promise is intended to cover genuine manufacturing or fulfilment issues such as:
- Manufacturing defects
- Incorrect artwork supplied
- Incorrect size supplied
- Significant print defects
- Structural issues caused during production
- Eligible damage identified upon delivery
Approved cases are handled under our Returns, Replacements & Refunds policy.
How Approved Issues Are Resolved
If an eligible issue is confirmed, IBRELIA will normally arrange a replacement first.
A refund may be considered if a suitable replacement is not possible.
If the original frame needs to be returned as part of an approved claim, IBRELIA will cover the return shipping cost.
In some cases, where an item is clearly unusable or severely damaged, the return requirement may be waived.
Reporting an Issue
If your order arrives damaged, defective, or incorrect, the issue must be reported within 48 hours of delivery.
To help us review the claim properly, customers are required to provide:
- A clear unboxing video
- Clear photographs showing the issue
- Order details
- A short explanation of the problem
This allows our team to assess the situation fairly and quickly.
Natural Screen-to-Print Differences
Screens display colour using light, while printed artwork uses physical inks and materials.
Because of this, slight variations in colour, brightness, or tone can occur between a phone, tablet, computer screen, and the final printed artwork.
Minor screen-to-print differences are normal and are not considered a manufacturing defect.
Made-to-Order Expectations
Every IBRELIA frame is produced specifically for the customer.
Because of this, correctly supplied wall art in proper condition cannot be returned simply because of a change of mind after delivery.
If there is a genuine production or fulfilment issue, however, our team will review it under the Quality Promise and the relevant policy.
Our Approach to Quality
We do not believe quality should mean claiming that nothing can ever go wrong.
It means having standards before dispatch and a clear process when a genuine issue does occur.
Our responsibility is to inspect the work carefully, package it properly, communicate clearly, and resolve approved problems fairly.
That is what the IBRELIA Quality Promise represents.
Made to Carry Our Name
Every finished frame leaves our studio carrying the IBRELIA name.
That is why our internal standard remains simple:
If we would not be comfortable putting it on our own wall, it should not leave our studio.
IBRELIA™
Pakistan’s Premium Wall Art Brand.
Walls That Speak.

