Terms & Conditions

Welcome to IBRELIA™.

These Terms & Conditions govern your use of the IBRELIA website, your purchase of IBRELIA products, and your interaction with our services.

IBRELIA™ is operated by IBRELIA SMC Pvt Ltd, Pakistan.

By accessing our website, placing an order, submitting custom artwork, using our services, or otherwise interacting with IBRELIA, you agree to these Terms & Conditions together with the policies referenced on this website.

1. About IBRELIA

IBRELIA™ is a premium wall art brand operating in Pakistan.

Our primary product is The IBRELIA 4K Ultra Wrap Frame, available across standard, square, Ultra-Wide, custom, and multi-piece wall-art formats.

IBRELIA is operated by:

IBRELIA SMC Pvt Ltd

Pakistan

2. Use of Our Website

You may use the IBRELIA website for lawful personal or commercial purchasing purposes.

You agree not to use the website to:

Commit fraud
Submit false orders
Interfere with website security
Attempt unauthorized access
Copy or misuse protected website content
Upload unlawful or infringing material
Misrepresent your identity
Abuse promotional offers
Intentionally disrupt IBRELIA operations
Use automated systems in a way that harms website functionality

IBRELIA may restrict access where misuse, fraud, or suspicious activity is identified.

3. Product Information

We aim to present product descriptions, artwork previews, materials, dimensions, and other information as accurately as reasonably possible.

However, customers should understand that:

Digital screens reproduce colors differently
Slight screen-to-print color variation may occur
Room mockups are intended primarily for visualization
Apparent scale in lifestyle images may vary
Product presentation may differ slightly depending on screen settings

The confirmed product size and specifications shown on the relevant product page or order confirmation should be used as the primary reference.

4. The IBRELIA 4K Ultra Wrap Frame

Unless specifically stated otherwise, IBRELIA wall art is produced on our signature 4K Ultra Wrap Frame.

The standard construction includes:

Premium 4K vinyl print
Protective matte lamination
Premium 12mm MDF wooden construction
Canvas-style approximately 2-inch sides
Artwork wrapped around all four edges
Ready-to-hang preparation

The frame is intended for indoor use.

5. Made-to-Order Production

Every IBRELIA frame is produced after the order is placed.

Because our wall art is made to order, different rules apply to:

Cancellations
Returns
Custom orders
Advance payments
Delivery refusals

Customers should review the relevant policies before placing an order.

6. Standard Production Time

Standard wall art normally requires approximately:

3–5 working days before dispatch

Larger orders, custom sizes, custom artwork, commercial projects, or unusually complex orders may require additional time.

Where practical, any materially different timeline will be communicated.

7. Placing an Order

An order may be placed through:

The IBRELIA website
Approved IBRELIA sales channels
IBRELIA customer support
Other officially authorized ordering methods

Customers are responsible for providing accurate:

Name
Phone number
Delivery address
City
Product selection
Frame size
Quantity
Customisation details

Incorrect customer information may result in production or delivery delays.

8. Order Confirmation

Receiving an automated order acknowledgement does not necessarily mean that IBRELIA has accepted every aspect of the order without review.

IBRELIA may contact the customer where clarification is required regarding:

Artwork
Size
Payment
Address
Availability
Customisation
Pricing
Other order details

IBRELIA reserves the right to decline or cancel an order in appropriate circumstances.

9. Pricing

All prices shown on the Pakistan-facing IBRELIA website are intended for customers in Pakistan unless otherwise stated.

Prices may change from time to time.

IBRELIA may correct obvious pricing, listing, or technical errors.

If a material pricing error affects an order, we may contact the customer before production to provide the correct information and allow the customer to proceed or cancel.

10. Cash on Delivery

Eligible orders with a final value of up to Rs. 8,000 may qualify for full Cash on Delivery.

Orders above Rs. 8,000 require a 10% advance payment, with the remaining balance payable on delivery.

Additional advance requirements may apply where specified in our Payment Policy.

11. Full Advance Discount

Eligible customers who pay the full order amount in advance receive 10% off.

The discount is subject to applicable promotional conditions and may not necessarily be combined with every other offer.

The final amount payable will be confirmed before payment where required.

12. Custom Wall Art Payments

Custom and personalised wall art requires a 50% advance payment.

Additional design charges may apply depending on complexity.

Any applicable design charges will be communicated before paid design work begins.

13. Payment Verification

Orders requiring advance payment will proceed only after payment has been received and confirmed.

IBRELIA may request reasonable payment proof or verification where necessary.

14. Custom Wall Art

IBRELIA may accept custom wall art requests including:

Personal photographs
Names
Dates
Quotes
Personal messages
Custom layouts
Original artwork
Other approved creative concepts

All custom requests remain subject to:

Image quality
Production feasibility
Content approval
Rights and permissions
Technical suitability

IBRELIA may decline a custom request where appropriate.

15. Custom Design Service

Where design assistance is required, IBRELIA may charge an additional design fee depending on complexity.

Unless otherwise agreed, custom design work includes up to two revisions.

Further revisions may carry additional charges.

16. Custom Artwork Approval

Custom artwork will not enter production until the customer gives written approval of the final artwork preview.

Customers are responsible for checking:

Spelling
Names
Dates
Quotes
Layout
Orientation
Placement
Other visible design details

Once approved, these elements are considered confirmed.

17. Customer-Supplied Content

By providing photographs, artwork, logos, designs, text, or other material to IBRELIA, the customer confirms that they have the necessary rights or permissions to use that material.

The customer remains responsible for content they supply.

IBRELIA may reject material that appears unlawful, inappropriate, technically unsuitable, or potentially infringing.

18. Intellectual Property

Unless otherwise stated, the IBRELIA website, branding, original text, layouts, graphics, photography, logos, product presentation, and other original brand materials are owned by or licensed to IBRELIA.

You may not reproduce, distribute, modify, commercially exploit, or republish protected IBRELIA material without permission.

Artwork and third-party intellectual property may be subject to separate ownership rights.

Rights-related concerns should be submitted through our Intellectual Property & Copyright process.

19. Fandom & Third-Party References

Some wall-art themes may relate to entertainment, sports, culture, music, personalities, brands, or other recognizable subject matter.

Third-party names, marks, characters, imagery, or references remain the property of their respective rights holders where applicable.

Their appearance on or in connection with IBRELIA does not automatically imply endorsement, sponsorship, or affiliation.

IBRELIA reserves the right to remove or review content following a legitimate rights complaint.

20. Cancellations

Standard wall art orders may be cancelled before production begins.

Once production begins, the order becomes non-cancellable.

Custom wall art becomes non-cancellable once the customer has approved the final artwork and production begins.

Complete cancellation rules are available in our Cancellation Policy.

21. Returns

Because IBRELIA wall art is made to order, correctly supplied products delivered in proper condition cannot be returned simply because the customer changes their mind.

Eligible damaged, defective, or incorrect orders are handled through our Returns, Replacements & Refunds policy.

22. Damage & Claims

Damage, defect, or incorrect-order claims must be reported within 48 hours of delivery.

Customers must provide:

Clear unboxing video
Clear photographs
Order details
Description of the issue

Claims are reviewed individually.

23. Replacement-First Resolution

For approved product claims, IBRELIA normally provides a replacement first.

A refund may be considered where a suitable replacement is not possible or IBRELIA determines that refund is the appropriate resolution.

24. Screen-to-Print Differences

Screens and printed materials reproduce color differently.

Minor variations in:

Color
Tone
Brightness
Saturation
Contrast

between a digital image and the physical print are normal and are not treated as manufacturing defects.

25. Delivery

IBRELIA offers free delivery nationwide across Pakistan on standard wall art orders.

Typical delivery after dispatch is:

2–3 working days for major cities
5–7 working days for smaller cities and remote areas

Delivery estimates are not guaranteed deadlines.

26. Courier Delays

IBRELIA works with trusted nationwide courier partners.

Delays may occasionally occur due to circumstances beyond our direct control, including:

Weather
Public holidays
Road closures
Courier network disruption
Remote-area routing
High-volume periods

IBRELIA will assist with tracking and courier follow-up where reasonably possible.

27. Tracking

Tracking information will be provided after dispatch where tracking is available.

Customers are responsible for monitoring their shipment and remaining reasonably available for delivery.

28. Open Parcel

Open-parcel inspection is not available.

Customers must receive the parcel first and report any eligible issue afterward through the official claims process.

29. Failed Delivery Attempts

After 3 failed delivery attempts, the parcel may be returned to IBRELIA.

If the customer still wants the order, re-dispatch will require:

50% advance payment
Applicable re-delivery charges

30. Refused Orders

If a customer confirms a made-to-order product and then refuses delivery, IBRELIA may require a 50% advance payment on the customer’s next order.

Repeated misuse may result in additional ordering restrictions.

31. Delivery Address

Customers are responsible for supplying a complete and accurate delivery address and working contact number.

IBRELIA is not responsible for delays primarily caused by incorrect or incomplete customer information.

32. Installation

Every IBRELIA frame is supplied ready to hang.

However, customers remain responsible for selecting safe and suitable wall fixings based on:

Frame size
Wall type
Frame weight
Installation location

Our installation guide provides general information only.

Where uncertain, customers should use an appropriate qualified installer.

33. Damage After Delivery

IBRELIA is not responsible for damage caused after successful delivery due to:

Incorrect installation
Dropping
Impact
Water exposure
Outdoor use
Excessive humidity
Harsh cleaning products
Improper storage
Unsuitable wall hardware
Customer misuse

34. Product Care

Customers should follow the instructions in our Wall Art Care Guide.

IBRELIA wall art is designed for indoor use.

Prolonged harsh direct sunlight, excessive moisture, outdoor conditions, and strong cleaning chemicals should be avoided.

35. Free Wall Art Consultation

IBRELIA may offer complimentary wall-art guidance based on customer-submitted photos and measurements.

This service provides general visual recommendations and does not constitute architectural, engineering, or professional installation advice.

Customers remain responsible for confirming final measurements and installation suitability.

36. Corporate & Commercial Projects

Commercial projects may have separate:

Pricing
Payment schedules
Production timelines
Delivery terms
Installation arrangements
Design approvals

Where a separate written quotation or agreement is issued for a commercial project, those project-specific terms will apply alongside these general Terms & Conditions.

37. Studio Visits

Customers may visit the IBRELIA Studio during published hours.

Appointments are recommended where dedicated assistance is required.

Customers collecting made-to-order products should wait for pickup confirmation before visiting.

38. Customer Reviews

Customers may submit reviews or feedback about their IBRELIA experience.

IBRELIA may display genuine submitted reviews, subject to moderation.

Where a review can be matched to an order, it may be identified as a Verified Purchase.

IBRELIA reserves the right not to publish content containing spam, abusive language, unlawful material, irrelevant content, or personal information that should not be public.

39. Customer Wall Submissions

Customers may voluntarily submit photographs showing IBRELIA wall art in their spaces.

Where a submission form grants IBRELIA permission to use those photographs, they may be used according to the permission provided, including on:

Website
Social media
Marketing
Advertising

Customers should review the permission terms before submitting.

40. Website Availability

IBRELIA aims to keep the website available and accurate but does not guarantee uninterrupted or error-free access.

The website may occasionally be unavailable due to:

Maintenance
Technical problems
Platform outages
Updates
Circumstances outside our control

41. Third-Party Services

Our website may rely on third-party providers for:

Hosting
E-commerce functionality
Payments
Delivery
Analytics
Advertising
Email
Other website services

IBRELIA is not responsible for third-party systems beyond the extent required by applicable law or our direct contractual obligations.

42. External Links

The website may contain links to third-party websites or services.

IBRELIA does not control and is not responsible for the content, security, availability, or policies of external websites.

43. Limitation of Liability

To the maximum extent permitted under applicable law, IBRELIA will not be liable for indirect, incidental, or consequential losses arising from website use, customer misuse of products, improper installation, or circumstances outside our reasonable control.

Nothing in these Terms is intended to exclude or restrict rights or liabilities that cannot lawfully be excluded under applicable Pakistani law.

Punjab has a statutory consumer-protection framework, so these Terms should operate alongside applicable consumer rights rather than attempting to override them.

44. Customer Responsibility

Customers are responsible for:

Reviewing order details
Choosing the correct product and size
Providing accurate information
Checking custom artwork before approval
Using lawful customer-supplied content
Receiving courier deliveries
Following installation guidance
Caring for the product appropriately

45. Fraud & Misuse

IBRELIA reserves the right to:

Decline suspicious orders
Request additional verification
Require advance payment
Restrict COD
Cancel orders
Limit website access

where reasonably necessary to protect the business, customers, or service from fraud or misuse.

46. Privacy

The collection and use of personal information are governed by our Privacy Policy.

Customers should review the Privacy Policy for information about:

Orders
Customer communications
Cookies
Analytics
Marketing
Customer-submitted content
Data handling

47. Electronic Communications

By interacting with IBRELIA electronically, including through the website, email, or WhatsApp, you agree that certain communications, approvals, confirmations, and notices may be provided electronically.

Written customer approval through electronic communication may be relied upon for custom artwork confirmation and other order-related decisions.

48. Changes to These Terms

IBRELIA may update these Terms & Conditions from time to time.

Changes may reflect:

Business changes
New services
Policy updates
Technology
Operational requirements
Applicable legal developments

The latest version published on the website will apply from its stated effective date, subject to applicable law.

49. Governing Law

These Terms & Conditions are governed by the laws of Pakistan.

They should be interpreted together with applicable consumer-protection and other mandatory legal requirements. Punjab’s Consumer Protection Act 2005 is part of the relevant statutory framework for consumer dealings in Punjab.

50. Contact Information

For questions regarding these Terms & Conditions: